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March 13, 2013

Cosmoprof should be the first international beauty expo mentioned if you talk with a person in cosmetics and beauty industry.

Cosmoprof has more than 40 years’ history and it has become the most important international event in cosmetics and beauty world.

Cosmoprof is an exclusive business to business cosmetics trade show and provides the platform for the services of cosmetics & perfumery, personal care, wellness & spa, packaging and manufacturing equipment etc.

It now has a special focus on the wellness & spa industry. And the packaging and manufacturing equipment part may be separated into an independent expo as Cosmopack.

SoGeCos SpA, a member of the BolognaFiere group of companies, is the organizer of Cosmoprof. It takes care of organizing and marketing Cosmoprof with worldwide partners in different countries.

Cosmoprof Worldwide in Bologna, Cosmoprof North America in Las Vegas and Cosmoprof Asia in Hong Kong are the three major events held each year. At the same time, Cosmoprof has cooperated with Guangzhou International Beauty Expo in Guangzhou, China and BeautyEurasia in Istanbul, Turkey.

Actually there was another Cosmoprof event in Shanghai called Cosmoprof Shanghai. It was launched in January 2007 and 2008 to focus on mainland China market. But after only two sessions, Cosmoprof Shanghai was cancelled.

It’s reported that global financial crisis in late 2008 brought Cosmoprof Shanghai down. But the real reason may be Cosmoprof Shanghai didn’t attract enough attention as expected. And the holding time and location of Cosmoprof Shanghai was too close to Cosmoprof Asia.

So, after Cosmoprof was cancelled, Cosmoprof turned to work with Guangzhou International Beauty Expo which takes place twice a year.

If you have to visit one beauty and cosmetics expo only, Cosmoprof will be your right choice. For more information about Cosmoprof, please visit its official website

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